Guy MizrachyArt Direction & Brand Design

Selected work

Identity, signage, and print for restaurants and bars.

Shmoné — the restaurant

Shmoné — storefront sign

Shmoné — website

Shmoné — matchbook

Shmoné — seasonal campaign

Shmoné

Brand identity · Print · Web

Identity, menus, matchbooks, and website for the Michelin-starred restaurant in Greenwich Village.

HaSalon — highway billboard, Las Vegas

HaSalon — campaign on the Palazzo marquee, Las Vegas

HaSalon — the campaign on the Grand Canal Shoppes screen, Palazzo and Venetian

HaSalon — illustrated special menus

HaSalon — website

HaSalon

Brand identity · Illustration · Campaigns · Web

Identity, illustrated special menus, website, and the Las Vegas launch campaign, from the Strip to the highway.

Malka — the dining room

Malka — matchbooks

Malka — website

Malka — business cards

Malka — drinks menus

Malka

Brand identity · Print · Web

A refreshed wordmark, menus, matchbooks and website for Eyal Shani’s Malka in New York.

Brasserie 22 — business cards

Brasserie 22 — the terrace at night

Brasserie 22 — plate in service

Brasserie 22 — the table set

Brasserie 22 — napkins

Brasserie 22 — plate design

Brasserie 22

Brand identity · Packaging · Tableware

A bar and brasserie identity: blue script, green checks, and a full set of plates, napkins, and takeaway.

Port Sa’id — the entrance sign

Port Sa’id — the bar

Port Sa’id — events postcard

Port Sa’id

Signage · Illustration · Print

The round logo redrawn as the entrance sign, an illustrated events postcard, and matchbooks for Eyal Shani’s New York bar.

Dvora — the mark on the entrance

Dvora — the open kitchen

Dvora — welcome-cocktail card

Dvora

Brand identity · Illustration · Print

A gold mark for the door, the welcome-cocktail card, and illustrated drinks for Eyal Shani’s Dvora.

Naked Tomato — the sign above the door

Naked Tomato — opening hoarding

Naked Tomato — mezze

Naked Tomato — wall illustration

Naked Tomato — the tomato on the bar wall

Naked Tomato

Brand identity · Wall illustration · Campaign

The logo, hand-drawn walls, and opening-campaign graphics for Naked Tomato.

Pizzeria Bar — pizza box

Pizzeria Bar — napkin

Pizzeria Bar

Brand identity · Packaging

Plates, boxes, and napkins that talk back, for a Tel Aviv pizza bar.

Café Petit — engraved mark

Café Petit — storefront visualization

Café Petit — matchbox

Café Petit — plates on the table

Café Petit — coasters and napkins

Café Petit — deep plate

Café Petit

Brand identity · Signage · Tableware

An engraved mark, storefront, plates, and table pieces for a Tel Aviv brasserie and bar. Shown as visualizations.

Lilienblum — neon storefront (visualization)

Lilienblum — VIP dinner invitation

Lilienblum — tote bag

Lilienblum — business cards

Lilienblum — pre-opening invitation

Lilienblum

Brand identity · Print · Signage

Identity, opening-event invitations, and tote for Eyal Shani’s London restaurant on City Road. Storefront shown as a visualization.